A company’s top executives represent one of the largest investments that a company can make. It’s not just the money, although top executives earn a good wage. It is their time and expertise which is of the most value. It is their ability to correctly assess a situation and then give clear direction on how…
Month: January 2016
Why is point-to-point travel the ultimate in Green transportation?
There is some controversy on the subject of being “Green” in your business. Rather than debate global warming, carbon offsets, and other current topics, I simply look at this from the viewpoint of taking care of the environment. We all live here, breathe here, drink here so we might as well make it a decent…
The “Magic” of Attracting Positive Attention
You’ve heard the saying that bad news travels fast. There’s some truth to this. But I would argue that what travels even faster is news of someone doing something truly exceptional and making a positive impression. Do you remember the marketing rule, “Word of mouth is the best advertising”? Well, what do you think your…
Flying Car = Ultimate Business Game Changer
Business is an interesting game. It’s sort of like sports. There are teams who compete and the winner gets the prize. Sometimes, the business world looks like a pretty tough neighborhood. What used to be your bean patch (territory) is being chiseled away by others. One thing that can contribute to this is, not surprisingly,…